sun sprouts branding

2022

Developed branding guidelines for a new brand under Great Bay Home called "Sun Sprouts." The brand debuted on Amazon, selling printed beach towels designed with bright and friendly kids prints. So the branding centered on the playfulness and warmth of summer in the type and graphic choices.

Sun Sprouts’ Amazon shop page showcasing beach towels and sun-based imagery.
Clamshell packaging for Sun Sprouts cotton beach towels, utilizing the color palette and typeface guidelines.
Clamshell packaging for Sun Sprouts cotton beach towels, utilizing the color palette and typeface guidelines.
Branding guidelines for Sun Sprouts brand which includes logo, color palette, and typefaces.
Branding guidelines for Sun Sprouts brand which includes logo, color palette, and typefaces.